The Path Way Leadership Style - 1505 Words

Synthesis Research indicates that there are a number of approaches to assessing ones leadership styles. One study (Malik, 2012) of the Relationships between Leaders Behaviors and Subordinate Job Expectations reveals that the leader’s role is to ensure that they provide guidance and support while demonstrating behavior that is motivated by inspiring followers to work diligently to achieve organizational goals that were carefully outlined to facilitate success. Therefore, the purpose of this research was to teach leaders more about the path-way leadership style in addition to exposing the conduct and character of leaders while investigating situational contingencies that transform those behaviors. The path-goal approach theory†¦show more content†¦Moreover, leadership is a skill that transfers over time with study, practice and research. Over the years, a great deal of and research has been dedicated to the study of various styles of leadership. Even with extensive data on the subject, many still disagree on what styles or combination of styles to use or link together in order to be effective when leading an organization. Another study( Dierendonck, Stam, Boersma, De Windt, Alkema 2014) specifically focusing on comparing servant leadership and transformational leadership is another way to explore and link the differential mechanisms to followers expected outcomes while applying pathway leadership and transformational leadership styles to be effective leaders. The application of these styles are essential if the leader’s desire is to ensure that their followers achieve measurable goals. So, the first measure used to evaluate leader’s behavior was includ ed in many response items that analyzed the relationship between transformational leadership and leader outcomes. Bass (1988) notated a bias between the ratings of subordinates and leaders behavior. Nevertheless, all the methods and approaches yielded valid results as noted by each study, but there was only a small amount of evidence that supported the theory that followers of transformational leaders are more committed to their organizations and followers are content with theirShow MoreRelatedClearing a Path to Effective Leadership Essay examples1174 Words   |  5 PagesIntroduction The Path-Goal theory is explained and application of the model is discussed with attention given to the continuing education of medical professional’s serving as an illustration. Consideration of the similarities between the four leadership styles identified in the Path-Goal model and those outline in the Situational Leadership model are explained. After consideration of the similarities a reporting of insights gain from personal application of the Path-Goal questionnaire found in NorthouseRead MoreWhat Are The Four Leadership Styles Of Path Goal Theory Of Leadership1519 Words   |  7 Pagesled. Define leadership and explain what the path-goal theory of leadership is. Identify the four leadership styles of path-goal theory and explain when they are most appropriately used. Managers and leaders are both important individuals to have in an organisation, but it is important that the balance of management and leadership are at the right levels to ensure the business is running at its finest (Williams, McWilliams Lawrence 2017). Managers and leaders along with leadership and managementRead MoreLeadership Styles : Leadership Style995 Words   |  4 PagesLeaders are expected to use a leadership style, communication skills, and their knowledge of interpersonal and team dynamics to create an appropriate quality of work life for their followers in the workplace. A leadership style is a combination of a leader’s attitude, expertise, character, and values that is exhibited in the leader’s behavior. Each style of leadership reflects a leader’s beliefs about a follower’s capabilities. A follower’s perception of leadership style really matters to them, as theyRead MoreThe Path Goal Theory And Its Limitations1560 Words   |  7 PagesThe Path-Goal Theory and its Limitations The Contingency Theory states that leaders have dominant behavioral tendencies that cannot be changed. Leaders should not adjust their behavior to each situation presented to them, and their effectiveness is based on how well a situation fits their leadership style. The theory has received a lot of complaints that it lacks flexibility, and fails to explain what organizations should do if there were a mismatch between the leader and the situation. A newer styleRead MoreContingency Leadership Theories and Effective Leadership800 Words   |  4 PagesContingency Leadership Theories and Effective Leadership Contingency leadership theories attempt to define leadership style, the situation, and answer the if-then contingencies. Situational leadership theory is a contingency theory that focuses on followers’ readiness: the extent to which people have the ability and willingness to accomplish a specific task. Path-goal theory states that it is the leader’s job to assist followers in attaining their goals and to provide direction or support neededRead MoreSituational Theory And Situational Approach820 Words   |  4 PagesSITUATIONAL APPROACH Source The situational leadership approach allows the leader to choose one of the four styles to match the competence and commitment of their subordinates. The four leadership styles are directing, coaching, supporting, and delegating. The situational approach emphasizes leader’s flexibility and differential treatment based on individual needs of each employee. The focus is on leadership style appropriate to the situation. Development The situational approach was developed byRead MoreThe Path Goal Leadership Theory1192 Words   |  5 PagesIt goes without saying that leadership delivers support and inspiration to their group members to attain desired results. In this global market competition is constantly intensifying and organizations are more fixated on engendering calculative outcomes, performance apprehension with personnel has elevated considerably. Effective leaders will impart a variety of desired support mechanisms to motivate employees and make them more productive as well as result oriented. Moreover, effective leader willRead MoreLeadership Styles May Affect Organizational Leadership866 Words   |  4 Pagesleader influences followers in a manner to achieve desired goals. Different leadership styles may affect organizational leadership is a stronger predictor of performance is influenced by a competitive and innovative culture. Organizational Culture is influenced by leadership style and consequently , leadership style affects organizational performance. Nearly every business that people engage in requires some organizational leadership to ensure that things go smoothly. Sometimes people clamor for that positionRead MoreChapter 6 And The Path Goal Theory993 Words   |  4 PagesFor this week’s case study I concentrated on chapter 6 and The Path—Goal Theory, which contains the four leader behaviors: directive, supportive, participative, and achievement-oriented leadership. I discussed Daniel Shivitz, the manager of a small business called The Copy Center, which is located near a large university. The store employs about 18 people, most of whom are college students that work part-time and go to school full-time. The store specializes in course packs, but also provides desktopRead MoreDifferent Types Of Leadership Styles1330 Words   |  6 PagesWhat is Leadership? Why are there so many types of Leadership? Which one is the right one? These are all important questio ns people who are trying to lead ask. John Maxwell a well-known author on leadership stated simply â€Å"Leadership is influence†. There are numerous types of leadership styles, they all have their strong points about them, and depending who you are the circumstances can dictate which type of person with what type of leadership style will be successful. In this paper I will discuss

Epidemiology of Diabetes in Mexican Immigrants - 1960 Words

Epidemiology of Diabetes in Mexican Immigrants This paper will center on the vulnerable population of Mexican-American immigrants with chronic type II adult-onset diabetes and how this affects this growing population. The definition, description, steps, and method of epidemiology will facilitate the discussion. Routine data such as demographics, census, birth, death, and surveillance records, and research data such as medical and health records, will bring pertinent information to the study. The Epidemiological Triangle and which type of epidemiology study that was used will be explored. A description of the relationship of the disease levels of prevention will conclude the paper. Diabetes Type Two Adult According to Healthy†¦show more content†¦282). The host in this case would be the Mexican-American whose personal traits and behaviors lead to the development of obesity, the agent is physical inactivity and overeating and lack of exercise, and the environment would be their social and economic conditions that limit their exposure to proper health care facilities and knowledge of the disease process combined with social and cultural ramifications. The Type of Epidemiology The type of epidemiology used for this topic is descriptive because, as Stanhope (2012) stated, â€Å"Epidemiologists investigate the distribution or patterns of health events in populations in order to characterize health outcomes in terms of what, who, where, when, how, and why: What is the outcome? Who is affected? Where are they? When do events occur? This focus is called descriptive epidemiology, because it seeks to describe the occurrence of a disease in terms of person, place, and time† (p. 282). This type of epidemiology is used to determine the extent of diabetes and how the rapidly growing population of Mexican-Americans will impact the economy and the future of healthcare. The person includes the risk factors, education, occupation, ethnicity, diet and exercise. The place is where the population is, the density, economic development along with nutritional, and medical practices. Time is, since the event took place, age, and cycles or trends that might affect the dis ease process. Levels of PreventionShow MoreRelatedCulturally Adapted Acceptance And Commitment Therapy For Treating Depression Among Latino Adults9015 Words   |  37 Pagesrates of depressive disorder among Chinese Americans (Takeuchi et al., 1998). While some studies have found that Asian immigrants experience lower rates of depression than U.S.-born individuals (Sue, Sue, Sue, Takeuchi, 1995; Takeuchi et al., 1998; Takeuchi Uehara, 1996; Uba, 1994), contradicting studies report depression as a common psychological stressor among Asian immigrants in the U.S., with the primary contributor being new cultural adjustments (Xu Chi, 2013). In most Asian cultures,Read MoreHealth Care Analysis8147 Words   |  33 Pagesaccess to care based on immigrant status in Canada and the U.S.[49] Findings showed that in both countries, immigrants had worse access to care than non-immigrants. Specifically, immigrants living in Canada were less likely to have timely Pap tests compared with native-born Canadians; in addition, immigrants in the U.S. were less likely to have a regular medical doctor and an annual consultation with a health care provider compared with native-born Americans. In general, immigrants in Canada had better

Essay on Hiv Free Essays

Home reading. As my qualification paper is devoted to the global health, I decided to analyze 4 newspaper articles from BBC, The Guardian and the NY Times concerning the cure for HIV/AIDS. In all the articles the topic of possible existence of the cure for HIV is discussed. We will write a custom essay sample on Essay on Hiv or any similar topic only for you Order Now They scientists from different world laboratories share their opinion on the right way of creation of this vaccine. It is extremely hard to find the appropriate therapy for patients, because the virus has a tendency to a very rapid mutation. So while the scientists are creating the drug for a patient according to his analyzes, the virus can change in a day and the treatment won’t be effective. Some scientists think that it’s necessary to create a cocktail of many steams of the HIV virus and then create one vaccine. But it will take a very long time and too much many. Moreover the reaction of the patient’s organism can be unpredictable. Other specialists presume that it’s important to pay attention to those patients who carry the neutralizing antibodies in their organisms. Because the cells that produce antibodies have to go through up to 100 mutations before they make neutralizing ones, Dr. Fauci said, a vaccine to induce that would require many shots, given month after month, to â€Å"push† the cells through those mutations. But the problem is that only 20 percent of the infected have the neutralizing antibodies in their organisms. There are two officially registrated cases when a patient didn’t have a virus in his blood after medical treatment. The first one was in Germany, when a patient with a destroyed immune system, induced by his cancer disease, was transplanted with a stem cell from a donor with a rare genetic mutation that resists HIV infection. The second case took place in the US with a new-born baby in a rural hospital, whose mother just received a positive HIV reaction. The treatment continued for 18 months from the first days of life of this little baby-girl. After the treatment the scientists were astonished not to find the signs of the virus in her blood. But unfortunately not everything is so easy because this kind of treatment doesn’t suit to adults. The virus in the adult’s organism has already made a mutation and after several years of being infected the virus will infect all the cells in the body and then hides in the DNA, where it will be impossible to cure. On the other hand, 80 percent of all the infected live in the African countries where the possibilities to be cured and appropriate drugs are extremely poor. To conclude my essay I would like to say that an HIV pandemic has become a serious problem of our world. No one is safe enough not be infected by the virus. Nowadays there’s still no single way of treatment that can heal every patient. But the only thing that the scientists wanted us to remember that HIV virus is easier to prevent than to cure. Scientists use the most sophisticated technologies for eliminating this disease all over the world, but many people still don’t know usual requirements for protecting their health. It’s necessary to understand that your momentary pleasure can worth you a long-life HIV treatment. Internet resources: ) http://www. bbc. co. uk/news/health-21653463 – Analysis: A cure for HIV? By James Gallagher. 2) http://www. bbc. co. uk/news/world-us-canada-21651225 – US HIV baby ‘cured’ by early drug treatment 3) http://www. nytimes. com/2013/04/04/health/aids-vaccine-path-suggested-by-study. html? ref=aids_r=1 – Possible Path to Vaccine for AIDS Is Suggested. By DONALD G. Mcneil Jr. 4) http://www. guardian. c o. uk/society/sarah-boseley-global-health/2012/jul/19/hiv-infection-infectiousdiseases? INTCMP=SRCH – A cure for Aids? How to cite Essay on Hiv, Essays

Ellis Island Essay Research Paper Ellis IslandEllis free essay sample

Ellis Island Essay, Research Paper Ellis Island Ellis Island has a long and exciting. History was the # 8220 ; Gateway to America # 8221 ; from 1892 until it closed in 1954, The island was called Gull Island by the Indians and Oyster Island by the Dutch people. Subsequently the English made it a topographic point for hanging felons and so the island became known as Gibbet Island. The Indians sold it to the Dutch East India Company for bangles. The company subsequently sold it to Mynheer Paauw who besides bought land along the New Jersey coastline. Samuel Ellis, a colonial merchandiser bought the island and it became at last Ellis Island. After the Revolution, the island was sold to New York State and in 1811, Fort Gibson was built on it to fix for the War of 1812. No contending took topographic point at Fort Gibson it was chiefly a weaponries storage garrison. When immigrants began coming into New York City, New York State processed them at an old garrison known as Castle Clinton ( one bet it was called palace Clinton because it was easy to acquire into ) on the Battery at the tip of Manhattan. We will write a custom essay sample on Ellis Island Essay Research Paper Ellis IslandEllis or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page When that it became excessively little for the big figure of immigrants geting in the state, they chose Ellis Island as the new in-migration centre. After doing new wooden edifices, it opened in 1892 but those edifices burned in 1897. New edifices were built in 1900 and it opened once more. Finally the control of in-migration was turned over to the Federal authorities. Ellis Island was the federal in-migration station ( The Gateway to America ) in the United States from 1892 to 1954. More than 12 million immigrants were processed here. Over clip, the in-migration station spread over 3 affiliated islands with loto edifices including a infirmary. It is estimated that over 40 per centum of all citizens can follow their lineage to those who came through Ellis Island. After go throughing a clump of in-migration Torahs in the 1920s it was used more for deporting foreigners. Immigrants were required to go through a series of medical and legal reviews before they could come in America. Those who did non go through these reviews were returned to their state on the boats that brought them here. Even though merely 2 per centum of those coming to America were turned off at Ellis Island that came out to over 250000 people whose hopes and dreams turned to cryings and messed up lives. Ellis Island has nt effected my life tramendusly but it did consequence it somewhat in ways of my ascendants might hold came through it. It was the Gateway to America, it was needed, and it was built. Ellis Island.

Profanity Essay Essays - Blasphemy, Censorship, Connotation

Profanity Essay Free Swiss Anti-Wrinkle Cream. You Won't Believe Your Eyes! Profanity Essay "Money doesn't talk, it swears." Many of the most brilliant minds throughout time have used profanity. Shakespeare's best works were revised and edited in order to remove the numerous curse words or obscene phrases he included. The harmless use of profanity in an informal setting should not be penalized, by the assignment of an essay. Profanity continuously to evolves, and has a very rich and interesting history. The system of assigning essays for the use of profanity is ineffective and counter productive. "When angry, count four; when very angry, swear." The evolution of profanity began in the sixteenth century, and it evolves with each generation. Profanity is recognized in many Shakespearean works, and has evolved into the profane language used today. Some cuss or curse words have somehow maintained their original meanings throughout hundreds of years, while many others have completely changed meaning or simply fallen from popular vocabulary. William Shakespeare, though it is not widely taught, used a rather vulgar and dirty vocabulary in his writings. His works included subjects that some people wish they had not. "That includes a fair helping of sex, violence, crime, horror, politics, religion, anti-authoritarianism, anti-Semitism, racism, xenophobia, sexism, jealousy, profanity, satire, and controversy of all kinds" (Macrone 6). In Shakespeare's time, religious and moral curses were more offensive than biological curses. Most original, prior to being censored, Shakespearean works contain offensive profanity, mostly religious, which is probably one of many reasons that his works were and continue to be so popular. "Shakespeare pushed a lot of buttons in his day- which is one reason he was so phenomenally popular. Despite what they tell you, people like having their buttons pushed" (Macrone 6). His works contained many profane words or phrases and as a result, were censored to protect the innocent minds of the teenagers who are now required to read them, and also because they were blasphemous and offensive. Almost all of the profanity was removed, and that that was not had just reason for being there. Some of the Bard's censored oaths are; "God's blessing on your beard" Love's Labors Lost, II.i.203 This was a very rude curse because a man's facial hair was a point of pride for him. And "to play with someone's beard" was to insult him. "God's body" 1 Henry IV, II.i.26 Swearing by Christ's body (or any part thereof,) was off limits in civil discourse. "God's Bod(y)kins, man" Hamlet, II.ii.529 The word bod(y)kin means "little body" or "dear body," but adding the cute little suffix does not make this curse any more acceptable. "By God's [blest] mother!" 2 Henry VI, II.i; 3 Henry VI, III.ii; Henry VIII, V.i Swearing by the virgin was almost as rude as swearing by her son, especially when addressing a catholic cathedral as Gloucester did in 2 Henry VI, II.i Perhaps the two worst of these Shakespearean swears were "'zounds" and "'sblood." "'Zounds" had twenty-three occurrences. Ten of them were in 1 Henry IV. The rest appear in Titus (once), Richard III (four times), Romeo and Juliet (twice), and Othello (six times). Lago and Falstaff were the worst offenders. 'Zounds has evolved into somewhat of a silly and meaningless word, but was originally horribly offensive. This oath, short for "God's wounds," was extremely offensive because references to the wounds or blood of Christ were thought especially outrageous, as they touched directly on the crucifixion. "'Sblood" had twelve occurrences in all. There were eight times in 1 Henry IV (with Falstaff accounting for six), plus once in Henry V, twice in Hamlet, and once in Othello. 'Sblood occurs less than 'zounds, but is equally offensive and means basically the same thing. Several other words came from Great Britain, but were not included in Shakespeare's works. Today the expression "Gadzooks!" is not particularly offensive to most. Of course, most don't know what it originally meant. Gadzooks was originally slang for "God's hooks," and was equally offensive to 'zounds and 'sblood as it also referred to the crucifixion. An interesting note is that there is an American store called Gadzooks, which is a pop-culture vendor to America's youth. Some of Gadzooks' shoppers would be very offended if they knew the true meaning of the store's name. Another word from this region is a Cockney expression, "Gorblimey," which is a word used to swear to the truth, and is a shortened form of "God blind me." Also, in England, words such as "bloody," "blimey," "blinkin'," beginning with the letters "BL" are taken offense to because they, once again, refer to the blood of Christ and the crucifixion. The military has an interesting technique for swearing without offending

20 Cause and Effect Essay Topics How to Write about the Pork in the Middle East

20 Cause and Effect Essay Topics How to Write about the Pork in the Middle East Writing a cause and effect essay is a great opportunity to explore both causes and effects of specific things in the world. When writing about pork in the Middle East, it is particularly interesting to explore what caused people historically to avoid eating pork and what causes people today in modern societies to avoid it too. Equally interesting is exploring the impact that abstaining from pork has had on many societies, particularly in terms of their economy and their health care systems. There are many different beliefs pertaining to pork in the Middle East due to the fact that there are so many religions in the same geographic region. What these religions all seem to have in common, however, is the fact that they tend to avoid pork and pork product. In some countries visitors cannot find pork on the menu or in stores while in other countries the other believers will abstain from pork but still sell it to tourists.   There are historical reasons why people change from the consum ption of pork to the consumption of chickens but the taboo of pork consumption can be traced back to the explosion of certain religions in the Middle East. In any case, below are 20 topics you might use: The Economic Impact of Pork Avoidance: How Pigs are no Longer Farmed The Impact Religious Rules Have on Farming Practices: Why There Are No Pig Farms in the Middle East The Impact Religious Rules has on Sales: Why Buying Pork in Muslim Countries is Prohibited International Relations: Why Tourists Can Buy Pork in Israeli Cities Health Benefits Associated with Abstaining from Pork The Origins of the Taboo against Eating Pork Jewish Origins against Pork Consumption Muslim Origins against Pork Consumption Nomadic Tribes and Their Turn against Pork: Why Traveling with Chickens Is Easier Religion’s Influence on Dietary Consumptions: How Faith Dictates Eating Habits Tracing the Religious Impact on Food: Pork in the Middle East The Effects of Eating Tainted Pork The Causes of Trichinosis The Effects of Dietary Changes in Religion The Effects of Modern Exchanges on Religious Beliefs: How Travel can Influence Change Historic Causes behind Pork Consumption in the Middle East How New Animals Caused Pork Consumption to Drop in the Middle East The Effects of Chicken Protein versus Pork Protein: Understanding Pork in the Middle East The Effects of Religious Restrictions on Travel: Why People Avoid the Middle East The Effects of Religious Texts on Modern Habits: Avoiding Pork in the Middle East Below you can see an example cause and effect essay on one of the topics from that list, giving you a better idea of what your paper  writing should look like in terms of structure. Cause and Effect Essay Sample: The Origins of the Taboo against Eating Pork Today in the Middle East you will find many things on the menu but pork is not likely to be one of them. Both Judaism and Islam restrict pork consumption and the consumption of any pork products. It is for this reason that finding pork related items on your menu will be quite difficult.   For both Judaism and Islam the origins related to the taboo of pork consumption can be traced to the respective holy books used by both religions.   Most interestingly enough is that both of these religions, though considered enemies with conflicting beliefs, have religious laws which explicitly say not to touch dead pigs and not to eat pig meat. For Muslims, the abstinence from pork relates back to the Quran.   In Chapter 2 of the Quran the Muslim God prohibits the consumption of pork. The Quran is the holy book referred to when searching for guidance on behavior.   The guidance pertaining to what foods can and cannot be consumed states that individuals should not touch the dead meat or blood of pigs nor should they consume the flesh of pigs.   Also in the Quran has verses which describe pig as unclean and impure. The description of something as unclean or impure brings with it the implicit understanding that it should not be consumed or touched. It is expressly stated that the consumption of pig in any form is forbidden. Only in life-or-death situation is this allowed. The Jewish faith refers to the Torah as their holy book. In this book the Jewish god dictates what foods are forbidden to eat.   Foods which are not kosher cannot be consumed by Believers. Kosher foods are defined by foods which have been prepared based upon Jewish practice and blessed by a Jewish leader. It is in the book of Deuteronomy in chapter 14 that the Jewish god specifically states that pigs are unclean and that all the world should not touch the dead body of a pig nor should they eat the flesh of the pig.   This taboo on the consumption of pork remains a popular religious belief today, wherein dietary restrictions remain in place with regard to pork and pork products. What is perhaps most interesting about the taboo, though quite old in its origins, is something which today remains quite relevant. Pork today is something which is considered dirty because of the things a pig might eat (garbage, dead or decaying remains) and the rolling in the mud pigs quite often do. In both situations the pig is open to harmful bacteria which can cause serious damage to a human if consumed. The most dangerous aspect to this is that even if the pork is prepared properly, it can still bring be a host of health problems. The most serious of these is trichinosis, wherein worms get inside the pig and then transfer to those who eat the pig. It is for this reason that people of both faiths will continue to support the avoidance of pork entirely, as abstinence from the pork is the only way to really avoid such health concerns not associated with other animals or their consumption. References: Edwards, Brian T.  After The American Century. Print. Gregg, Gary S.  The Middle East. Oxford: Oxford University Press, 2005. Print. Khan, Muhammad Moinuddin.  Business And Trade In Islam. New Delhi: Pentagon Press, 2009. Print. Maqsood, Ruqaiyyah Waris.  What Every Christian Should Know About Islam. New York: Kube Pub., 2009. Print. Rizvi, Sayyid Saeed Akhtar and Tanzim Raza Qureshi.  Divine Command And Pork. New Delhi, India: Islamic Wonders Bureau, 2007. Print. Rubin, Barry M.  The Middle East. Armonk, N.Y.: M.E. Sharpe, 2011. Print. Stauth, Georg and Sami Zubaida.  Mass Culture, Popular Culture, And Social Life In The Middle East. Frankfurt am Main: Campus Verlag, 1987. Print.

Sombrero Case study Assignment Example | Topics and Well Written Essays - 500 words

Sombrero Case study - Assignment Example The total monthly fix expenditures for the entire business venture is six thousands seven hundred UAE Dirham (UAEDh 6,700). The total operating expense is ten thousands three hundred UAE Dirham (UAEDh 10,300). The entire expenditure is seventeen thousands UAE Dirham (UAEDh 17,000). Without any marketing budget mentioned, the only drawing power of the SOMBRERO venture is its price. Without any comparative data about any competition that is mentioned in the study, the only indication for the competitiveness of the SOMBRERO fruit drink price is its raw material cost versus price ratio which is about four hundred percentile (400%). However, including the other direct operation cost the cost to price percentile would be at fifty nine percentile (59%). The small revenue as compared to the cost would indicate that it is competitive. Fruit Drinks do not have any cultural sensitivity that is why no matter the race or even the origin of any potential customer its acceptability would always be high. The trend amongst young adults particularly those attending college is to live healthy. This would include drinking less carbonated drinks and reverting back to fruit drinks. This translates to a steady stream of customers from the University during school days which could increase the potential sales at that time. A steadier income that will be provided by mall visitors three hundred thousand potential customers is much more promising. Considering that the Mall is the only one of its kind within the area there will be no competition as far as Mall market share is concerned. The only issue now is the visibility of the SOMBRERO booth. It should be noted that the booth is located in the food court of the Mall this will provide a common area where solid foods will be served. Solid foods or main courses has a requisite of a liquid intake this would make the SOMBRERO booth’s location essential. There will always be a demand for food every day from